Search engine optimization (SEO) is a process that affects the visibility of a website. Search result highlight makes a more frequency website to be generally seen. The SEO user receive number of visitors that are finally made customers. An example is the Agencia SEO. News search and other like industrial search focuses on SEO. National searches and international searches focuses on SEO unlike local searches which focuses on business. The number of record that people uses to search mostly and the key words that are highly searched is recorded by the SEO. Barriers to indexing activities, addition of content, content editing and associates of codes are removed by using some ways that will optimize the website. After an observation of Google development in promoting mobile search many brands are starting to come up with their own strategies of internet marketing.
In 1990s is when the optimization of website begun by webmaster. By then there were various engines where webmasters would send a spider to crawl on that page and later extract a link from other pages and later return the information found on that page. Searching engine spider, downloading information and storage of the information in the server of the engine were the processes that was involved. There was another program that was still used to extract information about a page and their location as well as links contained by that page. Afterwards, website owners came to recognition of the high visibility and in results of search engines which created a chance for white and black hat practitioners.
Website prominence can be increased using some of the methods. Cross linking in a different page of a website is the method used that produces provision for more links to pages which increases the visibility. Updating of the content is another method used and it improves the frequency of the engines crawling which adds the weight to the sight. Adding more relevant keywords in the web-page helps in improving the relevancy of a search which is also a method of increasing the prominence. The above listed methods are being used and applied by Mago SEO in their websites.
Depending on the operator’s goals on the website, the advertisement which are paid in the internet market are very effective in the website. Running, designing and optimizing search engines marketing are practices which are referred to as search engine marketing. A successful campaign of internet marketing may depend on constructing websites that are of high quality. Constructing a website of high quality helps in improving the conversion rates and also owner in measurement of results for example in acesse o site. Since search engines their algorithms changes there is no guarantee.